You have a marketing team.You have a sales team.

    Why is there unrealized revenue?

    mxd connects what falls apart in most B2B companies: marketing and sales. As strategic and operational experts, we build the structures where both disciplines finally work hand in hand.

    Über mxd

    Your consultancy that makes marketing and sales strong together.

    Our goal is to make your company independent of external service providers by building a resilient revenue infrastructure. We don't just optimize individual campaigns or high performers — we interlock marketing and sales into a measurable unit that reliably produces new business. So that in the end, it's not just pretty reports, but real, profitable revenue.

    mxd is THE B2B consultancy for marketing and sales in the DACH region.

    We close the gap between marketing and sales as well as the gap between strategic planning and operational execution.

    mxd is not an agency that manages accounts and processes tickets

    mxd is not a traditional consultant who creates concepts and presentations and leaves

    Your Daily Challenges

    Why your growth currently costs unnecessarily much energy

    All these problems have the same root cause: marketing and sales work as isolated silos instead of a unified revenue machine. mxd closes this gap.

    The mxd Approach

    Concepts don't fill your pipeline. Our structures do!

    We build marketing and sales structures with you, not for you.

    No concepts that nobody implements. No silo thinking between marketing and sales. No thick strategy papers.

    Instead, real processes, aligned KPIs, workflows, and automations that work.

    1

    Relevance & Market Resonance

    We sharpen your ICP and your message so deeply that your product no longer needs to be explained on the market — it becomes desired.

    2

    Structure & Processes

    We eliminate administrative load through intelligent CRM architecture and well-designed playbooks that work even without your involvement.

    3

    Temporary Leadership

    Through interim leadership and targeted coaching, we resolve the founder bottleneck and elevate your sales to enterprise level and existing-customer growth.

    mxd is ideal for you if

    • You have a B2B company with up to 150 employees.
    • Your annual revenue is between 5 and 20 million euros.
    • You already have marketing and sales teams, but the interface between them doesn't work.
    • You need to competently fill an open leadership position immediately.
    • You expect measurable results.

    mxd is not suitable for

    • Sole entrepreneurs
    • Pure software implementations
    • Companies without their own marketing and sales resources
    • Pure agency services for outsourcing tasks
    Results from Practice

    Numbers from real projects

    Three examples from our daily work show what's possible:

    +50%Lead fit in 3–6 months

    50% increase in lead fit in 3-6 months. 5% more lead volume with 22% lower costs.

    €1.2MNew customer revenue built

    Scaling the sales team from 2 to 18 employees. Sales cycle shortened by 20%. Revenue quintupled in 18 months.

    +20%Qualified leads

    CPL reduced by 26%, CPQL by 35%. MQL to SQL rate increased by 20%.

    Our Customers

    You're with the best of them.

    • Wolt Logo
      Wolt
    • Standard Chartered Logo
      Standard Chartered
    • Accenture Logo
      Accenture
    • Emma Logo
      Emma
    • Schmidt & Schurig Logo
      Schmidt & Schurig
    • Foundever Logo
      Foundever
    0Projects
    0Years Experience
    0Faster Pipeline Build
    0B2B Focus

    Trusted by leading B2B companies across Europe and Asia

    What we build for marketing and sales

    We combine our respective expertise into a holistic revenue team and smooth the interface.

    Your leads become deals.Your CAC decreases.Your revenue grows.Your churn rate decreases.Your customers buy more.
    ROI Calculator

    ROI Rechner

    Schritt 1 von 4

    Kulturell: Shared Accountability statt Silo-Denke

    "Marketing feiert Leadquantität und Sales flucht über die Qualität. Wir brechen Silos auf und richten beide Teams auf ein gemeinsames Ziel aus."

    Marketing‑ und Vertriebsteam haben gemeinsame, schriftlich dokumentierte Umsatzziele.

    Starke
    Ablehnung
    Starke
    Zustimmung
    Starke
    Ablehnung
    Starke
    Zustimmung

    Marketing‑ und Vertriebsziele sind direkt an dieselben Business‑KPIs gekoppelt.

    Starke
    Ablehnung
    Starke
    Zustimmung
    Starke
    Ablehnung
    Starke
    Zustimmung

    Bonus‑/Incentive‑Strukturen fördern die Zusammenarbeit zwischen Marketing und Sales.

    Starke
    Ablehnung
    Starke
    Zustimmung
    Starke
    Ablehnung
    Starke
    Zustimmung

    Marketing und Sales arbeiten mit Customer Success zusammen, um Cross‑/Upsell‑Potenziale zu identifizieren.

    Starke
    Ablehnung
    Starke
    Zustimmung
    Starke
    Ablehnung
    Starke
    Zustimmung

    Mind. eine Frage beantworten

    The Team

    The minds behind mxd

    Trust, understanding, connection — our bridge to success.

    Maximilian Otto-Keinke, Interim Sales Manager, Go-to-Market Strategy, B2B SaaS, Sales Scaling, Interim Management, Revenue Ops, Enterprise Sales

    Maximilian Otto-Keinke

    Sales & Account Management

    „Pipeline isn't built on hope, but on processes teams use."

    Director of Sales and Customer Success with extensive experience in building, scaling, and managing high-performance B2B sales teams. Transforms strategic revenue goals into measurable growth through tailored go-to-market models, high-performance team building, and proactive churn management. Expertise ranges from targeted reductions in time-to-value to the strategic leadership of international key accounts.

    Go-to-MarketB2B SaaSSales ScalingInterim Management
    Mein Beraterprofil entdecken
    David Kosfeld, Interim Marketing Manager Lead-to-Revenue, Performance Marketing, Behavioral Economics, Data Intelligence, Full-Funnel Ops, MRR Transformation

    David Kosfeld

    Digital Marketing & Growth

    „If marketing doesn't facilitate decisions, it's just content."

    Digital Marketing and Growth Specialist with over eleven years of experience in building, scaling, and managing highly effective marketing and lead generation structures. Transforms strategic growth targets into measurable results through full-funnel optimization, targeted marketing automation, and in-depth account audits. Expertise ranges from operational performance enhancement to strategic consulting for complex in-housing processes.

    Growth MarketingLead GenerationAnalyticsContent Strategy
    Mein Beraterprofil entdecken
    FAQ

    Frequently Asked Questions

    Answers to what we get asked most often.

    Contact

    Together we build
    the bridge

    Every week without a functioning pipeline costs you more than 30 minutes of your time. In the initial consultation (free, 30 minutes) you get an outside perspective on your situation. No pitch. Then you decide.

    Write to us